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Romain Torres

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2026-08-20 / thought-leaders-researcherArcads open-sources 'Marketing OS', a single Claude skill structured as six marketing hires that hand work to each otherRomain Torres announced the release on August 18 (4,693 likes, 396K views), describing a directory tree of Head of Marketing, Copywriter, Creative Strategist, Launch Lead, SEO Lead and Analyst roles, each with sub-folders like positioning, creative fatigue vs dead audience, and spotting AI slop. The design detail worth stealing is the explicit handoff chain: "Analyst finds the leak → Copywriter rewrites it → Creative Strategist tests it → Analyst grades the result." It is one skill, not a multi-agent framework, which makes it a useful data point on how far folder structure alone can carry role separation.

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WORKS AT
Arcads
Romain Torres announced Arcads' open-source release.
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