43% of SaaS Companies Now Use Hybrid Pricing Models — Report 38% Higher Revenue Growth Than Pure Subscription

Monetizely·medium signal

Aggregated 2026 data shows 43% of SaaS companies now combine base subscription with usage or outcome components (hybrid models), projected to hit 61% by end of 2026. Companies using hybrid pricing report 38% higher revenue growth and 38% higher net revenue retention compared to pure subscription firms. Intercom ($0.99/resolved conversation), Zendesk ($1.50/resolution), and Sierra (full outcome-based) are the poster children, but the shift is hitting every category — Gartner projects 40% of enterprise SaaS spend will move to usage/agent/outcome-based pricing by 2030.