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CROSS-CATEGORY: $200M+ Floods Into AI-Native CRMs (Lightfield, Reevo, Monaco, Attio) in a Single Quarter to Unbundle Salesforce
Within weeks, Lightfield ($81M/$300M val), Reevo ($80M), and Monaco ($35M) all raised to rebuild CRM as memory-first, agent-driven systems, while Attio has quietly become the default CRM for AI-native startups. The shared architecture — no manual data entry, full-fidelity interaction memory, agents that prep meetings and run pipeline — is appearing simultaneously across multiple independently funded teams. When the same replacement blueprint shows up in three+ fresh raises at once, it signals the GTM-software incumbents' core moat (the system of record) is the next category to be cannibalized.
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