Atlassian Rovo Agents in Jira Open Beta + MCP Server GA — Enterprises Drive 93% of Rovo MCP Usage

BusinessWire / FinancialContent·high signal

Atlassian launched two major capabilities Feb 24: agents in Jira open beta (assign work to Rovo and third-party agents, @mention agents in comments, embed into workflows with full audit trails) and Rovo MCP Server GA (connects Claude, Cursor, Gemini CLI, Lovable, WRITER to Jira and Confluence in a single secure integration). Enterprise data: largest customers drive ~50% of all Rovo MCP Server usage, paid editions drive 93%. MCP skill integrations live for Amplitude, Box, Canva, Figma, Intercom. Atlassian is positioning as the orchestration layer where both human and AI work becomes visible and auditable.