TSB: more than half of Brits who acted on social media financial advice lost money
Finextra·low signal
A TSB survey found over half of British respondents who acted on financial advice encountered on social media lost money as a result. The finding lands as AI-generated financial content scales up distribution on the same platforms — relevant context for the fraud-detection and advice-suitability tooling being marketed to banks right now. Single-source vendor survey, so treat the exact proportion as directional.