Markets
Fortune: Adobe CEO Exit Is First Named Case of 'CEO AI Churn' — Pattern to Watch Across Incumbent Software Leaders
Fortune published March 19 analysis framing Shantanu Narayen's departure as the opening data point in a 'CEO AI churn' wave — where long-tenured enterprise software CEOs fail to navigate the AI competitive shift and exit under investor pressure. Adobe's -23% YTD performance despite aggressive AI launches (Firefly, Sensei, AI-generated assets) shows the market now demands structural transformation, not feature addition. Fortune frames this as a signal to watch across other legacy software leaders in 2026 whose share prices have similarly lagged AI-native competitors.
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