Markets
Digital Commerce 360: B2B Ecommerce Consolidating to Fewer AI Platforms as 54% of Companies Cut Vendors
Digital Commerce 360 reports that AI is driving B2B ecommerce toward fewer platforms, with 54% of companies actively consolidating vendors and 45% of CIOs shifting budget toward AI by reducing existing software spend. Core systems under consolidation pressure: PIM, search, pricing, CRM, and order management — areas where vendor overlap enables elimination. Larger platforms are expanding AI capabilities while smaller point solutions face existential pressure. For builders: the B2B ecommerce stack is being compressed from 10-15 vendors to 3-5 AI-enabled platforms, and the companies doing the consolidating are buying AI-native capabilities, not features.
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