Visa Survey: 53% of US Businesses Would Let AI Agents Negotiate Prices with Other AI Agents
Finextra / Visa·high signal
Visa published 'When AI Becomes the Customer,' a Morning Consult survey of 2,000 U.S. adults (Jan-Feb 2026) showing 53% of businesses would allow AI agents to negotiate prices and terms directly with other AI agents, and 88% are willing to share pricing/inventory data with enterprise AI systems. Consumer adoption lags: only 38% are comfortable with AI completing a purchase autonomously, and 60% won't let an AI agent spend any amount without prior approval. Trust hierarchy reveals banks (36%) and payment networks (35%) are trusted more than independent AI agents (28%), with Gen Z at 48% trust vs Boomers at 20%.