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Gartner Forecasts 40% of Enterprise SaaS Will Include Outcome-Based Pricing by End of 2026 — Up from 15% in 2022
Multiple April 2026 analyses converge on the same data point: Gartner forecasts 40% of enterprise SaaS spend will shift toward usage-, agent-, or outcome-based pricing by year-end, up from 15% in 2022. Currently only 9% of companies have fully implemented outcome-based models, but 47% are actively piloting. Hybrid models (base fee + variable usage) are winning: 43% of SaaS companies now use hybrid pricing, projected to reach 61% by end of 2026. Bain predicts by 2028, pure seat-based pricing will be obsolete. For builders: if you're pricing per seat in 2026, you're swimming against a tide that 47% of your competitors have already caught.
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