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Markets2026-07-13 · source-backed
A 1H-2026 survey finds 43% of buyers prefer consumption-based pricing and 27% prefer outcome-based, with seat-only vendors increasingly cut before reaching a demo (Monetizely). A cited Pilot study shows seat-based pricing fell from 21% to 15% of SaaS companies in twelve months while hybrid surged 27%→41%. The buy-side is now forcing the repricing, not just vendors. If you're pricing a product this year, seat-only is a filter that eliminates you before anyone sees the value.
Each link below shares sources, entities, or timing with this story.
Shared entities / Same source / Shared topic / Earlier coverage
Both cover Buyers, Monetizely, SaaS; cite the same source (Monetizely); overlapping topics (buyer, pricing, vendor).
Zendesk uses SaaS / Shared entities / Same source domain / Earlier coverage
Linked by a graph relationship (Zendesk uses SaaS); both cover Monetizely, SaaS; reported by the same outlet (getmonetizely.com).
Zendesk uses SaaS / Shared entity: Monetizely / Same source / Earlier coverage
Linked by a graph relationship (Zendesk uses SaaS); both cover Monetizely; cite the same source (Monetizely).
Zendesk uses SaaS / Shared entity: SaaS / Same source / Earlier coverage
Linked by a graph relationship (Zendesk uses SaaS); both cover SaaS; cite the same source (Monetizely).
Zendesk uses SaaS / Shared entities / Shared topic / Earlier coverage
Linked by a graph relationship (Zendesk uses SaaS); both cover Buyers, Pilot, SaaS; overlapping topics (buyer, pricing).
Zendesk uses SaaS / Shared entity: SaaS / Shared topic / Earlier coverage
Linked by a graph relationship (Zendesk uses SaaS); both cover SaaS; overlapping topics (company, pricing).
Shared entities / Same source / Shared topic / Earlier coverage
Both cover Monetizely, SaaS; cite the same source (Monetizely); overlapping topics (pricing, vendor).
Both cover Monetizely, SaaS; cite the same source (Monetizely); overlapping topics (company, pricing).